International Management

Our research group "International Management" addresses key issues of strategic management of export-oriented companies.

Our research group

We develop methods and tools for implementing international strategies and optimising international business processes. Other important areas of activity are research about the international market entry, improving business development in export countries and dealing with risks in international business.

Range of services

Our research group provides training programmes as well as consulting services and offers research collaborations with companies in the following areas:

  • International strategy
  • International marketing and international market entry
  • Selection, support and controlling of international channel partners
  • Dealing with international business risks
  • Use of innovative methods and tools in international management
  • After-sales services in B2B business
  • Use of the internet in pre-sales, sales and after-sales in B2B business

Areas of expertise

We provide advice and conduct research on key international management issues of export-oriented companies. Our research group "International Management" focuses on the implementation of international strategies and the optimisation of international business processes. Our aim is to enhance these strategies and processes with new methods and tools for the future.

Contact

Contact us or meet our experts in person at various events. Collaboration produces win-win outcomes for everyone concerned – your company, society and the university.