Trade Promotion Event World of Coffee
Trade Promotion Event in the frame of 2023 World of Coffee, Athens Greece
Factsheet
- Lead school School of Agricultural, Forest and Food Sciences
-
Institute
HAFL Institut Hugo P. Cecchini
Agriculture - Research unit International Agriculture and Rural Development
- Funding organisation Others
- Duration 12.06.2023 - 16.06.2023
- Project management Dr. Ingrid Fromm
- Head of project Dr. Ingrid Fromm
- Project staff Dr. Ingrid Fromm
- Partner Swisscontact
- Keywords Access to markets and value chains
Situation
The objective of the mandate is to organize a 2-day tour of local importers, roasters, and cafes in Switzerland, in the frame of the World of Coffee Expo, with the aim of introducing and promoting positive attributes of specialty coffee micro and larger lots from Honduras to importers, roasters, cuppers, and other attendees.
Course of action
The assignment includes the following tasks: - Organize a 2-day tour of local importers, roasteries, and cafes in Switzerland, June 14-16, 2023. - Contact importers, roasters, and cafes to organize the logistics of the coffee roaster tour. - Coordinate Tour - Prepare a follow-up report of visitation sites, with contacts